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Crowdsourcing And Innovation Activity Are Important For Management

Author

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  • EMANUELA ESMEROVA

    (European University – Macedonia, Skopje)

Abstract

From an overview of the different types of crowdsourcing, our work has highlighted those where the crowd is used to obtain creative ideas (crowdsourcing creative tasks) or to obtain solutions to problems (crowdsourcing complex tasks). So far, there is little knowledge about the characteristics of the process used to aggregate ideas from the crowd. Therefore, this research has examined the characteristics of processes activity for the two types of crowdsourcing. A qualitative study based on a semantic analysis allowed us to confirm the characteristics of the innovation process of crowdsourcing that contribute to the achievement of complex tasks and creative tasks.

Suggested Citation

  • Emanuela Esmerova, 2018. "Crowdsourcing And Innovation Activity Are Important For Management," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, vol. 14(1), pages 105-114.
    • Handle: RePEc:neo:journl:v:14:y:2018:i:1:p:105-114
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    References listed on IDEAS

    as
    1. Jean-Fabrice Lebraty & Katia Lobre, 2013. "Crowdsourcing," Post-Print hal-00835281, HAL.
    2. Jean-Fabrice Lebraty, 2007. "Vers un nouveau mode d'externalisation : le crowdsourcing," Post-Print halshs-00264354, HAL.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Crowdsourcing; Innovation; Crowdsourcing process; interaction; feedback; the crowd; creative ideas; complex tasks.;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O35 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Social Innovation

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