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Evaluation Model for the Components of Organizational Identity

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  • Egle Kazlauskiene
  • Vilma Tamuliene
  • Ilona Skackauskiene

Abstract

Organizational identity is mentioned in different contexts, linked to organizational behavior and culture, company mission, image and communication and as a result, there emerge some problems in terms of definition of its concept and boundaries. Purpose of the article is highlighting of the research fields in organizational identity and creation of a model and methodological base for the conduct of the component empirical research in organizational identity.

Suggested Citation

  • Egle Kazlauskiene & Vilma Tamuliene & Ilona Skackauskiene, 2017. "Evaluation Model for the Components of Organizational Identity," Montenegrin Journal of Economics, Economic Laboratory for Transition Research (ELIT), vol. 13(3), pages 119-133.
    • Handle: RePEc:mje:mjejnl:v:13:y:2017:i:3:p:119-133
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