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Sharing as an Aspect of Customer Behaviour of Digital Natives in Poland

Author

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  • Katarzyna Lazorko

Abstract

The aim of the paper is to explore different dimensions of sharing as an element of customer behaviour of Digital Natives in Poland. In the paper the results of qualitative and quantitative survey conducted among students of the Czestochowa University of Technology (CUT). In the paper the idea of sharing is interpreted in its online as well as traditional off-line dimensions. Basing on herown researchas well as other sources, the intention of the author was to explorehow Digital Natives perceive the idea of sharing ideas, items, etc.

Suggested Citation

  • Katarzyna Lazorko, 2015. "Sharing as an Aspect of Customer Behaviour of Digital Natives in Poland," Theory Methodology Practice (TMP), Faculty of Economics, University of Miskolc, vol. 11(02), pages 31-36.
    • Handle: RePEc:mic:tmpjrn:v:11:y:2015:i:02:p:31-36
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    File URL: http://tmp.gtk.uni-miskolc.hu/volumes/2015/02/TMP_2015_02_04.pdf
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    Cited by:

    1. Aneta Ewa Waszkiewicz, 2017. "Financial education and financial literacy in Gen Y - Alternative forms of financing," Working Papers 2017-05, Faculty of Economic Sciences, University of Warsaw.

    More about this item

    Keywords

    sharing economy; Digital Natives; social media;
    All these keywords.

    JEL classification:

    • A14 - General Economics and Teaching - - General Economics - - - Sociology of Economics
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • D71 - Microeconomics - - Analysis of Collective Decision-Making - - - Social Choice; Clubs; Committees; Associations

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