Does masculine orientation affect entrepreneurial intentions? Empirical research results among students

Objective: The article aims to present the research results on the relationship between the national culture dimension of masculinity/femininity according to Hosfstede’s approach and declared entrepreneurial intentions. Objective: The article aims to present the research results on the relationship between the national culture dimension of masculinity/femininity according to Hosfstede’s approach and declared entrepreneurial intentions. Findings: The study revealed that people representing a masculine cultural orientation tend to be more inclined to start their own businesses than those with a feminine orientation. Implications & Recommendations: The research results confirmed that the characteristics attributed to male culture favour the emergence and development of entrepreneurial intentions. Thus, from the education perspective aimed at promoting pro-entrepreneurial behaviour, it is advisable to develop these qualities in society by emphasizing the educational process on the training of creative leaders, people with high mental resilience, and a willingness to compete and improve the surrounding world. Contribution & Value Added: This article fills the research gap in the cultural determinants of entrepreneurial development, subject to the need to continue research on a more extensive research sample in terms of international comparisons.