Legal and Methodological Backgrounds of the Corporate Social Responsability Applied to the Public Institutions

The legal and methodological aspects of the corporate social responsibility are applied also in the public institutions. Corporate social responsibility (CSR) is a concept regarding businesses contribution to the development of modern societies. Businesses social responsibility refers to companies involvement in communities life – in their social and environmental problems. CSR concept includes more elements, like assuring equal opportunities, continuing training of personnel, the impact of business’s activity over society, concern for the environment etc. In Europe, many companies begin to implement CSR. Businesses pass voluntarily their obligations beyond the law regarding environmental protection and social sphere and begin to use a series of tools and measures in this respect. In Romania, corporate social responsibility represents an area that has begun to develop only in the last few years. Local communities may use CSR as a tool in order to involve active local businesses in community’s life. The organizations that represent the community have to identify the most important aspects of the public agenda and present them to the businesses in order to obtain their support. In public administration, CSR activities have an impact on the environment in both operating entities, their internal audiences (employees, management team) and the external public represented by the state institutions, media, trade unions and civil society.