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Preparing the readiness of tourism activities for destinations along the Mekong River to become the ASEAN Community: A case study in Chiang Khan at Loei Province, Thailand

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  • Assoc. Prof. Dr. Patthira Phon-ngam

    (Faculty of Humanities and Social Science, Loei Rajabhat University, Thailand)

Abstract

The purposes of this research were. 1) to study tourism potential in Chiang Khan Thailand and Sanakham in Lao PDR. 2) to study the readiness of communities and to prepare the community with tourism activities in Chiang Khan Thailand. 3) to study the needs of the tourism activities in Chiang Khan Thailand. The methodology used mix methodology of qualitative and quantitative research. The research findings were as follows: 1). The potential of tourism in Chiang Khan, Thailand cloud be classified into 3 types. Frist, Tourism oriented natural. Second, tourism oriented culture Third health tourism, in Lao PDR comprised cultural tourism, and health tourism. 2). The study of community readiness and preparing of the community with tourism activities found the preparation the landscape of the tourism attractions accommodation, food and facilities, tourism activities and souvenir products. 3). Studying needs of the community with tourism activities found that tourist needs a city of peace for most of the holidays (22.19 %) and they demand for tourism development and potentials stretching in natural recourses and environment (21.25 %)

Suggested Citation

  • Assoc. Prof. Dr. Patthira Phon-ngam, 2014. "Preparing the readiness of tourism activities for destinations along the Mekong River to become the ASEAN Community: A case study in Chiang Khan at Loei Province, Thailand," Journal of Social Sciences (COES&RJ-JSS), , vol. 3(2), pages 277-285, April.
    • Handle: RePEc:jso:coejss:v:3:y:2014:i:2:p:277-285
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