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Cross-Border E-Commerce Data Set: Choosing the Right Fulfillment Option

Author

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  • Libo Sun

    (Anhui Province Key Laboratory of Contemporary Logistics and Supply Chain, School of Management, University of Science and Technology of China, 230026 Hefei, China; International Institute of Finance, School of Management, University of Science and Technology of China, 230026 Hefei, China)

  • Guodong Lyu

    (Science and Technology on Information Systems Engineering Laboratory, National University of Defense Technology, 410073 Changsha, China; Institute of Operations Research and Analytics, National University of Singapore, Singapore 117602)

  • Yugang Yu

    (Anhui Province Key Laboratory of Contemporary Logistics and Supply Chain, School of Management, University of Science and Technology of China, 230026 Hefei, China; International Institute of Finance, School of Management, University of Science and Technology of China, 230026 Hefei, China)

  • Chung Piaw Teo

    (Institute of Operations Research and Analytics, National University of Singapore, Singapore 117602; Department of Analytics and Operations, NUS Business School, National University of Singapore, Singapore 119245)

Abstract

We provide a set of data on cross-border e-commerce sales from a fast-fashion e-retailer, Babyonlinedress, which stocks wedding gowns and full dresses from China but sells to markets overseas through multiple cross-border platforms, including Amazon, AliExpress, DHgate, etc. The data set contains normalized weekly orders on Amazon Marketplace over a three-year period, from January 1, 2015 to December 31, 2017. In total, we have collected M = 13,719 weekly orders for N = 1,166 different stock keeping units (SKUs) in the two fulfillment channels facilitated by Amazon: (i) Fulfillment by Amazon (FBA) and (ii) Fulfillment by Seller (FBS, also known as Fulfillment by Merchant). The orders for some SKUs were fulfilled entirely by seller during their life cycles on Amazon, whereas the rest were first fulfilled by seller for several months (testing period) before being transferred to FBA. This data set serves to illuminate the impact of cross-border fulfillment options on sales and bottom line of e-retailers.

Suggested Citation

  • Libo Sun & Guodong Lyu & Yugang Yu & Chung Piaw Teo, 2021. "Cross-Border E-Commerce Data Set: Choosing the Right Fulfillment Option," Manufacturing & Service Operations Management, INFORMS, vol. 23(5), pages 1297-1313, September.
  • Handle: RePEc:inm:ormsom:v:23:y:2021:i:5:p:1297-1313
    DOI: 10.1287/msom.2020.0887
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