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Creativity in MS/OR: Overcoming Barriers to Creativity

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  • James R. Evans

    (Department of Quantitative Analysis and Information Systems, University of Cincinnati, Cincinnati, Ohio 45221-0130)

Abstract

Over the years, Gene Woolsey and others have taught us that mathematics and models are not always necessary to solve important problems in MS/OR. Often, the best solutions are novel and unusual—that is, they are creative. The Edelman Award papers often illustrate how even mathematical models can be used creatively. Creativity is a fascinating subject. Years ago in teaching an undergraduate capstone course in management science, I found that learning the principles of creative thinking helped students to address unstructured cases and to apply the traditional operations research problem-solving techniques. I find these principles helpful in explaining, understanding, and enhancing what I do in teaching, research, and consulting. In this series of columns, I plan to discuss many principles of creative thinking and ways in which you can become more creative and enhance your problem-solving skills. I invite you to submit your examples, comments, and perspectives on creativity.

Suggested Citation

  • James R. Evans, 1993. "Creativity in MS/OR: Overcoming Barriers to Creativity," Interfaces, INFORMS, vol. 23(6), pages 101-106, December.
  • Handle: RePEc:inm:orinte:v:23:y:1993:i:6:p:101-106
    DOI: 10.1287/inte.23.6.101
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    Keywords

    professional: philosophy of modeling;

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