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¿Objetivos económicos o sobrevivencia? teoría de juegos con riesgo durante el COVID-19

Author

Listed:
  • Luis Antonio Andrade Rosas

    (Universidad La Salle México, México)

  • Héctor Alonso Olivares Aguayo

    (Universidad La Salle México, México)

  • Carlos Alberto Jiménez Bandala

    (Universidad La Salle México, México)

Abstract

El objetivo de este trabajo es analizar la estrategia de asociación de una empresa en condiciones estables, para tratar de rescatar a otras empresas por la incertidumbre ocasionada por la pandemia del COVID-19. Para este análisis relacionamos los conceptos de utilidad esperada, riesgo, incertidumbre y teoría de juegos, donde el factor riesgo se desprende por la asociación con empresas en posible fracaso, y el factor incertidumbre por la falta de conocimiento respecto a las empresas a asociar. Los resultados muestran que las condiciones por asociar son distintas, dependiendo si el objetivo es económico o de precaución. La aportación del trabajo es analizar metodológicamente el concepto de precaución, derivado de la pandemia, que muestran las empresas cuando deciden asociarse. A pesar de que el trabajo no considera información y condiciones reales de la pandemia, el trabajo concluye y recomienda que si las empresas decidieran anexarse, para abarcar más mercado o recuperarse, tendrían que considerar factores de riesgo e incertidumbre.

Suggested Citation

  • Luis Antonio Andrade Rosas & Héctor Alonso Olivares Aguayo & Carlos Alberto Jiménez Bandala, 2023. "¿Objetivos económicos o sobrevivencia? teoría de juegos con riesgo durante el COVID-19," Remef - Revista Mexicana de Economía y Finanzas Nueva Época REMEF (The Mexican Journal of Economics and Finance), Instituto Mexicano de Ejecutivos de Finanzas, IMEF, vol. 18(4), pages 1-22, Octubre -.
    • Handle: RePEc:imx:journl:v:18:y:2023:i:4:p:9
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    References listed on IDEAS

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    More about this item

    Keywords

    Estrategias Empresariales; Teoría de Juegos; Competitividad; Proveedores; Riesgo;
    All these keywords.

    JEL classification:

    • C78 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Bargaining Theory; Matching Theory
    • D22 - Microeconomics - - Production and Organizations - - - Firm Behavior: Empirical Analysis
    • G22 - Financial Economics - - Financial Institutions and Services - - - Insurance; Insurance Companies; Actuarial Studies

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