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The Adoption and Development of Airbnb Services in Norway: A Regional Perspective

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  • Abbas Strommen-Bakhtiar

    (Graduate School of Business, Nord University, Bodø, Norway)

  • Evgueni Vinogradov

    (Nordland Research Institute, Bodø, Norway)

Abstract

Collaborative consumption facilitated by peer-to-peer platforms has witnessed a rapid expansion in the areas of hospitality and tourism. However, it is very unevenly distributed across countries, regions, cities and neighborhoods. The aim of this article is to investigate why collaborative consumption takes off early and continues flourishing in some regions, while remaining almost non-existent in other regions. The extant literature provides some insights into the effect of demand-side factors on sharing economy. However, this literature largely neglects the role of supply. Informed by the innovation adaption literature, the present study seeks to address this gap. The analysis reveals that regions with a) well-developed tourism industry, b) relatively large number of available properties, and c) situated near the main tourist attractions, tend to have relatively large supply of Airbnb listings and relatively many Airbnb tourists. An early adoption of Airbnb services is also associated with availability of properties to rent out.

Suggested Citation

  • Abbas Strommen-Bakhtiar & Evgueni Vinogradov, 2019. "The Adoption and Development of Airbnb Services in Norway: A Regional Perspective," International Journal of Innovation in the Digital Economy (IJIDE), IGI Global, vol. 10(2), pages 28-39, April.
  • Handle: RePEc:igg:jide00:v:10:y:2019:i:2:p:28-39
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    Cited by:

    1. Birgit Leick & Bjørnar Karlsen Kivedal & Mehtap Aldogan Eklund & Evgueni Vinogradov, 2022. "Exploring the relationship between Airbnb and traditional accommodation for regional variations of tourism markets," Tourism Economics, , vol. 28(5), pages 1258-1279, August.
    2. Martí Cors-Iglesias & María Belén Gómez-Martín & Xosé Antón Armesto-López, 2020. "Peer-to-Peer Accommodation in Rural Areas of Catalonia: Defining Typologies of Rural Municipalities," Sustainability, MDPI, vol. 12(15), pages 1-15, July.

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