Cluster Business Processes Management with 3D Immersive Environments

The purpose of the article is to present an innovative managerial approach for SME Cluster Management. Clusters contribute extensively in global economy and their role becomes increasingly more important for growth and prosperity in both developed and underdeveloped economies. At first the author presents the state of the art and contemporary approaches in cluster management and highlight the need for new managerial approaches and frameworks both methodology and technology based. The author then proposes a novel cluster management framework that takes into consideration issues concepts from disciplines as diverse as intellectual capital, cluster process management, cluster organizational management, the role of catalyst SMEs, 3D immersive environment technologies, social networking etc. The resulting proposed framework for SME Clustering is a 3D avatar based environment and framework for managing Geographically dispersed SME clusters.