IDEAS home Printed from https://ideas.repec.org/a/ids/ijsusd/v26y2023i2p115-139.html
   My bibliography  Save this article

Effects of factors on the attitude-behaviour gap for sustainable tea consumption in Fujian, China

Author

Listed:
  • Yihui Chen
  • Hao Shi
  • Minjie Li

Abstract

Sustainable consumption is the consensus of human society and the inevitable choice to effectively realise sustainable development. In order to investigate the factors influencing sustainable consumption attitude (SCA), intention, behaviour, and the sustainable consumption attitude-behaviour gap (SCABG) through the structural equation model based on the partial least squares method (PLS-SEM), 391 consumer questionnaires from tea consumers in Fujian, a major oolong tea-producing region in China, were collected. We discovered that the SCABG was positively influenced by SCA and intention and negatively impacted by sustainable consumption behaviour. We looked at the effects that age, price, living conditions, and place of residence have on the attitude-behaviour gap surrounding sustainable consumption. Finally, targeted recommendations are made for sustainable tea consumption.

Suggested Citation

  • Yihui Chen & Hao Shi & Minjie Li, 2023. "Effects of factors on the attitude-behaviour gap for sustainable tea consumption in Fujian, China," International Journal of Sustainable Development, Inderscience Enterprises Ltd, vol. 26(2), pages 115-139.
    • Handle: RePEc:ids:ijsusd:v:26:y:2023:i:2:p:115-139
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=133620
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:ijsusd:v:26:y:2023:i:2:p:115-139. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=25 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.