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Female entrepreneurship and the role of customer knowledge development, innovation outcome expectations and culture on intentions to start informal business ventures

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  • Vanessa Ratten

Abstract

Informal businesses comprise a large proportion of overall new ventures pursued by entrepreneurs and are often favoured by female entrepreneurs due to their flexible nature and financial potential. The purpose of this paper is to understand the role of female entrepreneurs who are intending to start an informal business by focusing on the role of knowledge and innovation. Drawing from prior research on female entrepreneurship and the informal economy, this paper develops a number of research propositions. The paper proposes that innovation outcome expectation, customer knowledge development, risk averseness, polychronism and collectivism impact on the intention of female entrepreneurs to start informal businesses. These research propositions highlight important gender issues in entrepreneurship that need to be understood by policymakers and government authorities when looking into business development activity. The paper also provides important practical implications that can be used to inform entrepreneurs and suggest avenues for future research.

Suggested Citation

  • Vanessa Ratten, 2016. "Female entrepreneurship and the role of customer knowledge development, innovation outcome expectations and culture on intentions to start informal business ventures," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 27(2/3), pages 262-272.
    • Handle: RePEc:ids:ijesbu:v:27:y:2016:i:2/3:p:262-272
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    Citations

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    Cited by:

    1. Hundera, Mulu, 2019. "Role conflict, coping strategies and female entrepreneurial success in sub-Saharan Africa," Other publications TiSEM 3e263b0c-3bf3-474a-8a20-b, Tilburg University, School of Economics and Management.
    2. Francesca Culasso & Elisa Giacosa & Luca Maria Manzi & Leo-Paul Dana, 2018. "Professionalization in Family Businesses. How to strengthen strategy implementation and control, favouring succession," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2018(1), pages 45-71.
    3. Veland Ramadani & Hyrije Abazi-Alili & Léo-Paul Dana & Gadaf Rexhepi & Sadudin Ibraimi, 2017. "The impact of knowledge spillovers and innovation on firm-performance: findings from the Balkans countries," International Entrepreneurship and Management Journal, Springer, vol. 13(1), pages 299-325, March.
    4. Veronica, Scuotto & Manlio, Del Giudice & Shlomo, Tarba & Antonio, Messeni Petruzzelli & Victor, Chang, 2020. "International social SMEs in emerging countries: Do governments support their international growth?," Journal of World Business, Elsevier, vol. 55(5).
    5. Eunice Maria M. N. Dos Santos & João J. Ferreira, 2017. "Analyzing Informal Entrepreneurship: A Bibliometric Survey," Journal of Developmental Entrepreneurship (JDE), World Scientific Publishing Co. Pte. Ltd., vol. 22(04), pages 1-20, December.
    6. Raymond K. Van Ness & Charles F. Seifert & Janet H. Marler & William J. Wales & Mark E. Hughes, 2020. "Proactive Entrepreneurs: Who Are They and How Are They Different?," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 29(1), pages 148-175, March.

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