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Perceived desirability, feasibility, and social norms as antecedents on hospitality students' entrepreneurial intention in Malaysia: does gender make a difference?

Author

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  • Muhamad Nizam Saadin
  • Mustafa Daskin

Abstract

The purpose of this study is to test a research model that investigates the effects of perceived desirability, social norms, and perceived feasibility as antecedents on entrepreneurial intention in a Malaysian context. Data for this empirical investigation were gathered from a sample of full-time undergraduate hospitality management programme students. Respondents self-administered the questionnaires. A total number of 427 questionnaires were obtained in the research location. Results based on hierarchical regression analysis reveal that perceived desirability, social norm, and perceived feasibility are significant predictors on entrepreneurial intention. Results also demonstrate that female students are more willing on their entrepreneurial intentions when compared to male counterparts. The current study provides further contribution to tourism and hospitality management literature and provides useful guidelines to practitioners as well.

Suggested Citation

  • Muhamad Nizam Saadin & Mustafa Daskin, 2015. "Perceived desirability, feasibility, and social norms as antecedents on hospitality students' entrepreneurial intention in Malaysia: does gender make a difference?," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 25(4), pages 456-474.
    • Handle: RePEc:ids:ijesbu:v:25:y:2015:i:4:p:456-474
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    Citations

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    Cited by:

    1. Ioannis Sitaridis & Fotis Kitsios, 2019. "Entrepreneurship as a Career Option for Information Technology Students: Critical Barriers and the Role of Motivation," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 10(3), pages 1133-1167, September.
    2. Luc Phan Tan & Lan Xuan Pham & Trang Thanh Bui, 2021. "Personality Traits and Social Entrepreneurial Intention: The Mediating Effect of Perceived Desirability and Perceived Feasibility," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 30(1), pages 56-80, March.
    3. Min-Sun Kim & Andrian Dolfriandra Huruta & Cheng-Wen Lee, 2022. "Predictors of Entrepreneurial Intention among High School Students in South Korea," Sustainability, MDPI, vol. 14(21), pages 1-16, October.
    4. Meng-Lei Monica Hu & Yu-Hsi Yuan, 2020. "Constructing the Assessment Scale of Youth’s Restaurant Entrepreneurship Competency: The Case of Taiwan," SAGE Open, , vol. 10(1), pages 21582440199, January.

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