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Profile matching of online users across multiple social networks: a text mining approach

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  • Deepesh Kumar Srivastava
  • Basav Roychoudhury

Abstract

Profile matching of a person using various online social networks is a non-trivial task. Major challenges in developing a reliable and scalable matching scheme include the non-availability of the required information or having contradictory information for the same user across these networks. In this study, we propose a method that utilises the contents generated by or shared with users across their online social networks. With the help of text mining techniques, we extract the high frequency words and common high frequency words in the user's posts/tweets (content attributes). Based on experiments with real datasets, this method provides 72.5% accuracy in identity matching amongst user's profiles. Given the data, we develop classification models, and we achieved accuracy and F1 score of 72.5% and 67.0%, respectively. This study will be helpful to enhance the accuracy of the identity resolution frameworks.

Suggested Citation

  • Deepesh Kumar Srivastava & Basav Roychoudhury, 2022. "Profile matching of online users across multiple social networks: a text mining approach," International Journal of Enterprise Network Management, Inderscience Enterprises Ltd, vol. 13(1), pages 19-36.
  • Handle: RePEc:ids:ijenma:v:13:y:2022:i:1:p:19-36
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