Environics - a Dominant Vector of Development Strategy of Alternative Energy Enterprises

The goal of the article is the study of the modern scientific and methodical tools and development of practical recommendations for flexible adaptation of alternative energy enterprises under conditions of entropy of environment in the process of achievement of goals of their further development on the basis of use of modern achievements of environics. Analysing and systemising scientific works of scientists, the article proves that resource potential of alternative energy in Ukraine opens a prospective and economically profitable way for development of strategically important enterprises of bio-energy in the context of ensuring energy independence and energy efficiency. In the result of the study the article solves the problem of understanding semantics and action of laws of environics when studying strategy of development of alternative energy enterprises. The author offers to identify the following components of interdependence of the strategy of development of alternative energy enterprises and environics: ecological, integration and institutional, new energy paradigm, economic, optimisation of production and economic systems, social, cognitive, educational, investment and innovation, information and signal, and public image. The article justifies that alternative energy and environics are interconnected and supplement each other. The prospect of further studies in this direction is development of a mechanism of strategy of development of alternative energy enterprises, in the basis of which the laws of environics and components of interdependence would lie.