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Key Aspects of Company Competitiveness Management

Author

Listed:
  • Chumak Larisa F.

    (Ukrainian Engineering and Pedagogical Academy)

  • Garkavaya Liliya V.

    (Ukrainian Engineering and Pedagogical Academy)

Abstract

he article deals with the essence of the concepts of "competitive" and "competitive advantage". The main approaches to the management of enterprise competitiveness in the modern world are analyzed. It is concluded that the main needs of the modern enterprise management competitiveness is to determine scientific substantiation of strategic competitive advantage and the solution of the retention of the achieved level for a long time

Suggested Citation

  • Chumak Larisa F. & Garkavaya Liliya V., 2013. "Key Aspects of Company Competitiveness Management," Business Inform, RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE), Kharkiv National University of Economics, issue 1, pages 212-215.
    • Handle: RePEc:idp:bizinf:y:2013:i:1:p:212_215
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