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Motivation in Industry

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  • P Arjun Rao
  • A Sridhar Raj

Abstract

Motivation is the driving force, which drives human beings towards some activity, and in the process certain human needs are satisfied. The fulfillment of human needs, physiological and psychological, to a large extent depend on certain internal and external factors. The internal factors may be job satisfaction, recognition, praise, accomplishment, etc, and external factors may be salary, working conditions, the organization, etc. The combination of such internal and external factors keeps the human beings to continue with the work assigned to them. If the employees are motivated properly by an appropriate combination of internal and external motivators, then one finds the morale of employees on a high pedestal and they exhibit exuberance at work place; else the employees are found to be irritating towards the work and fellow beings. But, the motivating factors are not uniform for all persons. The employees working at a lower level are motivated more in terms of monetary benefits and the employees working at a higher level, hailing from affluent families, are motivated by recognition to their work. The responsibility lies with the management to provide appropriate motivating factors to each level of employees and at the same time develop a congenial atmosphere where an employee can identify with the organization.

Suggested Citation

  • P Arjun Rao & A Sridhar Raj, 2004. "Motivation in Industry," The IUP Journal of Managerial Economics, IUP Publications, vol. 0(1), pages 85-95, February.
  • Handle: RePEc:icf:icfjme:v:02:y:2004:i:2:p:85-95
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