Strategic Importance Of Capital Intellectual In Manufacturing Of Southeast Region Coahuila State, Mexico, Importancia Estrategica Del Capital Intelectual En La Industria Manufacturera De La Region Sureste Del Estado De Coahuila, Mexico

During Mexico's economic crises of the last century the economy experienced reduced salaries, benefits and training, triggering inefficiency, lack of motivation and job insecurity, and first measure skills and knowledge. In the XXI century organizations face a challenge in terms of evaluating intellectual capital. This research carried out at the beginning of 2012, arises because in the Southeast region of the state of Coahuila (Saltillo, Ramos Arizpe, and Arteaga Parras) are a large number of developing manufacturing firms, in which management knowledge and application of new technologies is difficult. This makes them less competitive and less successful. We propose improvements to processes used in the management of knowledge to generate skilled manpower and increasing rates of effectiveness. A questionnaire was applied in three blocks. The results indicate that employees are experts in their work, are highly trained in industrial safety and ecology, is a compensated innovative staff, promotes and invests in knowledge management and research & development, and enjoys a reputation for quality management and innovation.