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Desenvolvimento de uma estratégia de manufatura em um ambiente turbulento

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  • Corrêa, Henrique Luiz
  • Prochno, Paulo José Lentino de Camargo

Abstract

The article describes a manufacturing strategy development process in a Brazilian tin-plated can manufacturer. Some tools and frameworks specifical/y designed to deal with the turbulence of the Brazilian industrialenvironment are presented. Amongst them, the "contingency models", the "correspondence matrix", and the "importance-performance matrix" (adapted to support the negotiation process between internaI customers and suppliers).

Suggested Citation

  • Corrêa, Henrique Luiz & Prochno, Paulo José Lentino de Camargo, 1998. "Desenvolvimento de uma estratégia de manufatura em um ambiente turbulento," RAE - Revista de Administração de Empresas, FGV-EAESP Escola de Administração de Empresas de São Paulo (Brazil), vol. 38(1), January.
    • Handle: RePEc:fgv:eaerae:v:38:y:1998:i:1:a:37819
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