Factores cognitivos del diseño arquitectónico. Validación de un modelo

The cognitive factors that determine --in lesser or smaller measure-- the process of the conceptualization of design and the relationship with the result of the project carried out by the students are: the attitude of searching and exploring (V1), the knowledge of the problem (V2), the reflection-verbalization (V3), the schematic-abstraction (V4), the development of alternatives (V5) and the evaluation of the alternatives (V6) --components of the pattern MCDA. This appears as a didactical and methodological contribution and in the application of the cognitive focus in the teaching and learning of design, and with the focus of the education that is centered in the learning processes and the construction of knowledge. The main characteristic of this design process model is that it favors and stimulates a reflexive and creative phase as part of the same didactics of the design and offers possibility of making thoughts --logical and creative-- operational through the components that were validated in this study, as cognitive factors that determine the process of the conceptualization of design. Finally, since the design concept --product of the conceptualization of the design-- is the one that guides, organizes, and directs the architectural project until their final realization, it can be inferred --from the results obtained in this study-- that the development of a design concept by means of inclusion of the conceptualization phase --phase of the design process in which more creativity and creative thought is applied in different modalities-- can be part of the methodology of the design and therefore of the project and, this way, to respond to the deficiencies that the methods in the operational of the creative phase have shown.