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Why did I join networks? The moderating effect of risk-taking propensity on network linkage and the performance of women-owned businesses

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  • Ismail Juma Ismail

Abstract

Purpose - This study aims to contribute to the body of knowledge through focusing on the moderating effect of risk-taking propensity in the relationship between network linkage and business performance. Design/methodology/approach - Exploratory factor analysis was conducted so as to verify the items. Furthermore, the direct and moderation tests were conducted through the PROCESS macro. Findings - The findings revealed the propensity for risk-taking is a significant moderator of the relationship between network linkage and business performance. Practical implications - Women entrepreneurs are urged to increase their level of involvement in the networks so as to obtain external resources. Also, women entrepreneurs are encouraged to improve their risk-taking behaviour through training. Originality/value - Little is known about the moderating role of risk-taking proclivity in the relationship between network linkage and business performance, particularly for women-owned businesses.

Suggested Citation

  • Ismail Juma Ismail, 2022. "Why did I join networks? The moderating effect of risk-taking propensity on network linkage and the performance of women-owned businesses," Vilakshan - XIMB Journal of Management, Emerald Group Publishing Limited, vol. 21(1), pages 33-43, October.
  • Handle: RePEc:eme:xjmpps:xjm-05-2022-0113
    DOI: 10.1108/XJM-05-2022-0113
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