Knowledge-sharing through social interaction in a policy-driven industrial cluster

Purpose - – The purpose of this paper is to investigate whether knowledge-flows through social interaction occur within the context of a policy-driven industrial cluster. Design/methodology/approach - – The paper follows a single-case approach, adopting Malaysia's Multimedia Super Corridor cluster as the unit of analysis. Semi-structured interviews with firm- and non-firm-respondents in the cluster constitute the prime source of data. Findings - – Spontaneous social interaction leading to knowledge diffusion within the cluster may be lacking. However, policymakers may be able to remedy this somewhat by organising workshops, conferences and other events to help firms gain additional knowledge, although these measures should ideally complement, rather than replace, spontaneous face-to-face meetings. Practical implications - – Although policymakers may implement certain measures to try to compensate for the shortage of knowledge flows through social interaction (e.g. organising more “formal” events such as workshops and exhibitions), it is argued that these may not be sufficient in ensuring the long-term, self-sustaining success of the cluster. Originality/value - – The paper integrates extant literature on “organic” industrial clusters into a pre-planned, purpose-built, policy-driven cluster context. Research on policy-driven clusters is somewhat limited, with attention from scholars primarily focused on organic clusters. This paper attempts to bridge the gap for future research in the area.