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An analysis of onlinesadaqahacceptance among university graduates in Malaysia

Author

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  • Hanudin Amin

Abstract

Purpose - This study aims to examine the factors influencing online sadaqah acceptance among university graduates in Malaysia. Design/methodology/approach - Drawing upon the theory of reasoned action (TRA), this study proposed a model to examine the effects of attitude, subjective norm, altruism and empathy on the online sadaqah acceptance, with the use of a questionnaire survey. Findings - The results reveal that altruism empathy attitude subjective norm were significantly related to online sadaqah acceptance. Research limitations/implications - This study has at least three limitations, namely, confined generalisations of the variables used the limited selection of samples and the specific context of the research conducted. Practical implications - The findings provide valuable insights on improving online sadaqah acceptance from the perspective of university graduates. Originality/value - This study is original in terms of its final output that enlightens the significant effects of altruism and empathy on the online sadaqah acceptance within the TRA’s context.

Suggested Citation

  • Hanudin Amin, 2022. "An analysis of onlinesadaqahacceptance among university graduates in Malaysia," International Journal of Islamic and Middle Eastern Finance and Management, Emerald Group Publishing Limited, vol. 15(6), pages 1019-1034, January.
    • Handle: RePEc:eme:imefmp:imefm-01-2019-0020
    DOI: 10.1108/IMEFM-01-2019-0020
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