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Aspectos inhibidores de la proactividad medioambiental en las empresas industriales: un análisis empírico

Author

Listed:
  • Murillo Luna, Josefina L.
  • Garcés Ayerbe, Concepción
  • Rivera Torres, Pilar

Abstract

[ES] Este trabajo analiza las dificultades que encuentran las empresas a la hora de adoptar una actitud avanzada o proactiva ante los problemas de degradación medioambiental. Los resultados obtenidos a partir de una muestra de 240 empresas industriales indican que las principales barreras inhibidoras de la proactividad medioambiental son de naturaleza tanto externa como interna. No obstante, la influencia de uno y otro tipo de barreras en la estrategia medioambiental es distinta. En concreto, las barreras internas suponen un obstáculo que es necesario superar para poder progresar hacia comportamientos estratégicos medioambientales más proactivos. Sin embargo, las barreras externas, si bien son reconocidas por los directivos como dificultades para la adopción de estrategias medioambientales proactivas, realmente no llegan a impedir el progreso en este sentido.

Suggested Citation

  • Murillo Luna, Josefina L. & Garcés Ayerbe, Concepción & Rivera Torres, Pilar, 2006. "Aspectos inhibidores de la proactividad medioambiental en las empresas industriales: un análisis empírico," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
  • Handle: RePEc:ehu:cuader:7456
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