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Gestión comercial de una emisora comarcal. El caso de radio Sobrarbe

Author

Listed:
  • Ruiz Roqueñi, Maite
  • Aldamiz-Echevarría González de Durana, Covadonga
  • Vicente Molina, María Azucena

Abstract

[ES] Radio Sobrarbe es una emisora radiofónica comarcal perteneciente a la mancomunidad de Sobrarbe (Huesca). La plantilla de la misma está formada por dos personas, si bien cuenta para la realización y emisión de programas con colaboradores que trabajan para ella de forma totalmente altruista.

Suggested Citation

  • Ruiz Roqueñi, Maite & Aldamiz-Echevarría González de Durana, Covadonga & Vicente Molina, María Azucena, 2004. "Gestión comercial de una emisora comarcal. El caso de radio Sobrarbe," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
    • Handle: RePEc:ehu:cuader:7089
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