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La influencia del factor dimensión en la pertenencia a centrales de compra por parte del pequeño comercio

Author

Listed:
  • Charterina Abando, Jon
  • Pando García, Julián
  • Tamayo Orbegozo, Unai
  • Tejada Barrenetxea, Susana

Abstract

[ES] Desde hace varios años, el pequeño comercio en España y en otros países europeos viene enfrentándose a un entorno de creciente concurrencia, con la irrupción de nuevas formas comerciales más integradas vertical u horizontalmente, y mejor preparadas para competir en precio y variedad. Ante este hecho, las centrales de compra se ofrecen como una alternativa tendente a acortar distancias en estas dos cuestiones, a la vez que buscan la prestación de ciertos servicios que ayuden al pequeño comerciante a gestionar más eficaz y eficientemente su negocio.

Suggested Citation

  • Charterina Abando, Jon & Pando García, Julián & Tamayo Orbegozo, Unai & Tejada Barrenetxea, Susana, 2002. "La influencia del factor dimensión en la pertenencia a centrales de compra por parte del pequeño comercio," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
  • Handle: RePEc:ehu:cuader:6924
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