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Metonymy And The Cult Of Intensity In Media Discourse

Author

Listed:
  • Xenia NEGREA

    (CCSCMOP, University of Craiova)

  • Dan Valeriu VOINEA

    (CCSCMOP, University of Craiova)

Abstract

In the present paper, we present a new perspective on the features of the current media message. The Romanian media, under pressure of the markets, rapid digitization, and a considerable effort to synchronize with Western markets, builds on peaks of intensity, emotion, the mood of the crowds and far less (or sometimes not at all) on facts. The abolition of the eventual discontinuity and the consolidation of a media reality seem relevant to the present Romanian media landscape.

Suggested Citation

  • Xenia NEGREA & Dan Valeriu VOINEA, 2018. "Metonymy And The Cult Of Intensity In Media Discourse," Social Sciences and Education Research Review, Department of Communication, Journalism and Education Sciences, University of Craiova, vol. 5(1), pages 203-209, August.
    • Handle: RePEc:edt:jsserr:v:5:y:2018:i:1:p:203-209
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    Citations

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    Cited by:

    1. Ștefan VLĂDUȚESCU, 2019. "A Practical Second-Order Discourse," Social Sciences and Education Research Review, Department of Communication, Journalism and Education Sciences, University of Craiova, vol. 6(1), pages 146-155, July.

    More about this item

    Keywords

    media; metonymy; emotion; information;
    All these keywords.

    JEL classification:

    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media

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