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El mercado de servicios de salud en la region Tijuana-San Diego: usuarios, productos, logistica y actividades promocionales

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  • Vargas-Hernandez, J. G.

Abstract

Este estudio analiza los distintos aspectos del comercio transfronterizo de servicios de salud en el área Tijuana-San Diego, incluyendo las distintas modalidades de usuarios, las variedades de productos y servicios, la logística y las actividades de publicidad y promoción. Se trata de un estudio novedoso de un sector importante en un área de integración económica que es preciso regular para impulsar la cooperación socio-económica entre ambas regiones.

Suggested Citation

  • Vargas-Hernandez, J. G., 2005. "El mercado de servicios de salud en la region Tijuana-San Diego: usuarios, productos, logistica y actividades promocionales," Regional and Sectoral Economic Studies, Euro-American Association of Economic Development, vol. 5(1).
  • Handle: RePEc:eaa:eerese:v:5:y2005:i:5_4
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