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Fusions- und Kartellerleichterungen für Zeitungsverlage aus wettbewerbsrechtlicher Sicht

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  • Franz Jürgen Säcker
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    Abstract

    Private press enterprises guarantee diversity of opinion in the print media sector. The article criticises attempts to loosen the merger control laws (sec. 36 German Law Against Restraints on Competition) and the prohibition of cartel agreements (sec. 1, 2 German Law Against Restraints on Competition) for the benefit of media companies. Instead it recommends abiding by the general prohibition on cartel agreements and the existing criteria for merger control intervention in order to secure diversity of opinion. Nevertheless, the FCO (Bundeskartellamt) may be well advised to reconsider its very narrow market definition. If a dominant position is created or strengthened by crossmedia effects, sec. 36 and 19 (2) German Law Against Restraints on Competition provide adequate criteria in order to assess conglomerate mergers of print and electronic media companies. Medienvielfalt im Bereich der Printmedien kommt über privatwirtschaftliche Verlagsunternehmen zustande. Der Aufsatz kritisiert Bestrebungen, die Bestimmungen über die Fusionskontrolle (§ 36 GWB) und das Kartellverbot (§§ 1, 2 GWB) zugunsten der Presseunternehmen aufzulockern, und rät zu unverändertem Festhalten am allgemeinen Kartellverbot und an den Eingriffskriterien der Fusionskontrolle, um die Meinungsvielfalt zu sichern. Lediglich die sehr enge Marktabgrenzung sollte vom Bundeskartellamt noch einmal neu überdacht werden. § 36 GWB liefert i.V. mit § 19 Abs. 2 GWB auch geeignete Kriterien, um konglomerate Zusammenschlüsse von Print- und elektronischen Medien zu beurteilen, wenn durch crossmediale Effekte eine marktbeherrschende Stellung entsteht oder verstärkt wird.

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    File URL: http://ejournals.duncker-humblot.de/doi/pdf/10.3790/vjh.74.3.19
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    Bibliographic Info

    Article provided by DIW Berlin, German Institute for Economic Research in its journal Vierteljahrshefte zur Wirtschaftsforschung.

    Volume (Year): 74 (2005)
    Issue (Month): 3 ()
    Pages: 19-32

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    Handle: RePEc:diw:diwvjh:74-3-3

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    Cited by:
    1. Budzinski, Oliver & Wacker, Katharina, 2007. "The prohibition of the proposed Springer-ProSiebenSat.1-Merger: how much economics in German merger control?," IBES Diskussionsbeiträge 160, University of Duisburg-Essen, Faculty for Economics and Business Administration.

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