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Notes on Commercial Travelers in Eighteenth-Century France

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  • Taylor, George V.

Abstract

It has been widely held that the traveling salesman was a product of the railroad era. In the following paper, Professor Taylor shows that, at least in France, the commis voyageur played a role as early as the second half of the eighteenth century. These findings, important as they are for the history of marketing, pose new questions: Was France ahead of other countries in developing this form of sales organization? If France really led, did the other countries follow suit under French influence? Is it perhaps telling, for instance, that in Germany until late in the nineteenth century the Reisende was still called by its French name?

Suggested Citation

  • Taylor, George V., 1964. "Notes on Commercial Travelers in Eighteenth-Century France," Business History Review, Cambridge University Press, vol. 38(3), pages 346-353, October.
    • Handle: RePEc:cup:buhirw:v:38:y:1964:i:03:p:346-353_01
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