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Issue Yield: A Model of Party Strategy in Multidimensional Space

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  • DE SIO, LORENZO
  • WEBER, TILL

Abstract

Parties in pluralist democracies face numerous contentious issues, but most models of electoral competition assume a simple, often one-dimensional structure. We develop a new, inherently multidimensional model of party strategy in which parties compete by emphasizing policy issues. Issue emphasis is informed by two distinct goals: mobilizing the party's core voters and broadening the support base. Accommodating these goals dissolves the position-valence dichotomy through a focus on policies that unite the party internally while also attracting support from the electorate at large. We define issue yield as the capacity of an issue to reconcile these criteria, and then operationalize it as a simple index. Results of multilevel regressions combining population survey data and party manifesto scores from the 2009 European Election Study demonstrate that issue yield governs party strategy across different political contexts.

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  • De Sio, Lorenzo & Weber, Till, 2014. "Issue Yield: A Model of Party Strategy in Multidimensional Space," American Political Science Review, Cambridge University Press, vol. 108(4), pages 870-885, November.
    • Handle: RePEc:cup:apsrev:v:108:y:2014:i:04:p:870-885_00
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    Cited by:

    1. Ryan Bakker & Seth Jolly & Jonathan Polk, 2018. "Multidimensional incongruence and vote switching in Europe," Public Choice, Springer, vol. 176(1), pages 267-296, July.
    2. Ruth Dassonneville & Michael S. Lewis-Beck, 2018. "Growth, Inequality, and Party Support: Valence and Positional Economic Voting," International Center for Public Policy Working Paper Series, at AYSPS, GSU paper1803, International Center for Public Policy, Andrew Young School of Policy Studies, Georgia State University.
    3. Silke Adam & Eva-Maria Antl-Wittenberg & Beatrice Eugster & Melanie Leidecker-Sandmann & Michaela Maier & Franzisca Schmidt, 2017. "Strategies of pro-European parties in the face of a Eurosceptic challenge," European Union Politics, , vol. 18(2), pages 260-282, June.
    4. Zoe Lefkofridi, 2020. "Competition in the European Arena: How the Rules of the Game Help Nationalists Gain," Politics and Governance, Cogitatio Press, vol. 8(1), pages 41-49.
    5. Ruth Dassonneville & Michael S. Lewis-Beck, 2018. "Growth, inequality, and party support: Valence and positional economic voting," Working Papers. Collection A: Public economics, governance and decentralization 1804, Universidade de Vigo, GEN - Governance and Economics research Network.
    6. Enrique García-Viñuela & Ignacio Jurado & Pedro Riera, 2018. "The effect of valence and ideology in campaign conversion: panel evidence from three Spanish general elections," Public Choice, Springer, vol. 175(1), pages 155-179, April.

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