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Juntas de acción comunal y pequenas y medianas empresas – articulación para el desarrollo de actividades de responsabilidad social empresarial

Author

Listed:
  • Barrera Lievano, Jhony Alexander

    (Uniminuto Virtual y Distancia)

Abstract

Se presenta los resultados de una investigación realizada en una ciudad capital de América Latina que tuvo como eje principal el tema de responsabilidad social empresarial (RSE) en pequenas y medianas empresas (PYME) y su desarrollo articulado a través de juntas de acción comunal (JAC). A 2018 no se identifican estudios similares. Para abordar éste tema se planteó desarrollar una investigación con metodología cuantitativa, de tipo exploratoria. Se aplicó encuesta a 59 dignatarios de las juntas de acción comunal, elegidos para el periodo 2016-2020, que dio como resultado identificar que un porcentaje inferior al 20% de las JAC. participantes en el estudio, desarrollan actividades de RSE patrocinadas por PYME. Se identificó que el 70% de estas organizaciones consideran ser entes estratégicos para la canalización de recursos de las PYME para el desarrollo de actividades de RSE. Se determina que existen barreras a superar por parte de las JAC, principalmente relacionadas con el conocimiento y la comunicación. Finalmente se propone como futuras investigaciones indagar sobre el desarrollo o no de actividades de RSE por parte de las PYME en donde se desarrolló el estudio, y su conocimiento sobre el alcance que tienen las JAC.

Suggested Citation

  • Barrera Lievano, Jhony Alexander, 2019. "Juntas de acción comunal y pequenas y medianas empresas – articulación para el desarrollo de actividades de responsabilidad social empresarial," Revista Tendencias, Universidad de Narino, vol. 20(1), pages 53-76, January.
    • Handle: RePEc:col:000520:018695
    DOI: 10.22267/rtend.192001.107
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    Cited by:

    1. Barrera Lievano, Jhony Alexander, 2022. "Análisis empírico de correlación entre el indicador de estructura de capital y el indicador de margen de utilidad neta en pequeñas y medianas empresas [Empirical analysis of correlation between Deb," Revista de Métodos Cuantitativos para la Economía y la Empresa = Journal of Quantitative Methods for Economics and Business Administration, Universidad Pablo de Olavide, Department of Quantitative Methods for Economics and Business Administration, vol. 33(1), pages 116-133, June.

    More about this item

    Keywords

    Acción comunitaria; Empresa; Exploración; Recursos; Responsabilidad social; PYME; Responsabilidad social empresarial; Juntas de Acción Comunal;
    All these keywords.

    JEL classification:

    • A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
    • E24 - Macroeconomics and Monetary Economics - - Consumption, Saving, Production, Employment, and Investment - - - Employment; Unemployment; Wages; Intergenerational Income Distribution; Aggregate Human Capital; Aggregate Labor Productivity
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • R10 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - General
    • R23 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Household Analysis - - - Regional Migration; Regional Labor Markets; Population

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