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Aprendizaje organizativo, innovación y propensión exportadora

Author

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  • Joaquín Alegre Vidal

Abstract

En la actualidad, cualquier empresa debe afrontar el cambio tecnológico, la competencia internacional y unos mercados cada vez más exigentes. La innovación de productos y la exportación siempre han sido considerados factores clave de la competitividad de la empresa, pero el actual entorno competitivo les está otorgando un protagonismo fundamental. Este trabajo tiene por objeto esclarecer las conexiones entre la innovación de productos y la exportación y, además, destacar el papel desempenado por la capacidad de aprendizaje organizativo a la hora de fomentar la creatividad necesaria para desarrollar nuevos productos que resulten atractivos en los mercados locales e internacionales.

Suggested Citation

  • Joaquín Alegre Vidal, 2012. "Aprendizaje organizativo, innovación y propensión exportadora," Estudios Gerenciales, Universidad Icesi, December.
  • Handle: RePEc:col:000129:011325
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    More about this item

    Keywords

    Aprendizaje organizativo; innovación; internacionalización.;
    All these keywords.

    JEL classification:

    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D

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