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The Bsc Method Used In Achieving Organisational Strategic Objectives

Author

Listed:
  • Marian SOCOLIUC

    (Stefan cel Mare University of Suceava, Romania)

  • Stela CARAMAN

    (Academy of Economic Study of Moldova)

  • Veronica GROSU

    (Stefan cel Mare University of Suceava, Romania)

Abstract

The main objective of this paper is the examination of the concept of Balance Scorecard method and its possibilities in achieving process of the strategic objectives of the entity. The author has developed a Strategy map for an entity that transports goods by lorry. The Strategy map it is an important device used to communicate the strategy, focus organization efforts and implement the strategy developed by the management of the entity. The authors recommended, as well, the form of an internal report „Indicator’s sheet”, used for reporting the mode of achievement of each measure set out in the Strategy map.

Suggested Citation

  • Marian SOCOLIUC & Stela CARAMAN & Veronica GROSU, 2015. "The Bsc Method Used In Achieving Organisational Strategic Objectives," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 7, pages 519-525, April.
  • Handle: RePEc:cmj:seapas:y:2015:i:7:p:519-525
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    More about this item

    Keywords

    Strategic objectives; BSC method; Strategy map;
    All these keywords.

    JEL classification:

    • M41 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Accounting

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