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Price Discrimination and Mergers

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  • James D. Reitzes
  • David T. Levy
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    Abstract

    The authors demonstrate how purely anticompetitive horizontal mergers can produce larger gains for merging firms than for nonmerging firms. Moreover, these anticompetitive mergers do not promote entry. These findings, which eliminate a long-standing free-rider problem from the previous merger literature, stem from the ability of firms to price discriminate under asymmetric competition. To illustrate, the authors use a spatial model of consumer preferences. Their results suggest that merger may significantly reduce consumer surplus in markets with certain characteristics, such as those where bidding occurs. The authors' model also shows that price discrimination facilitates entry deterrence in spatial markets.

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    Bibliographic Info

    Article provided by Canadian Economics Association in its journal Canadian Journal of Economics.

    Volume (Year): 28 (1995)
    Issue (Month): 2 (May)
    Pages: 427-36

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    Handle: RePEc:cje:issued:v:28:y:1995:i:2:p:427-36

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    Cited by:
    1. Richard S. Higgins, 1999. "A geometric treatment of discriminatory pricing among spatially competitive suppliers, with antitrust applications," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 20(8), pages 437-445.
    2. Cosnita-Langlais, Andreea, 2012. "Horizontal market concentration: Theoretical insights from spatial models," Research in Economics, Elsevier, vol. 66(1), pages 22-32.
    3. Esteves, Rosa Branca & Vasconcelos, Helder, 2010. "Price Discrimination under Customer Recognition and Mergers," CEPR Discussion Papers 7683, C.E.P.R. Discussion Papers.
    4. NORMAN, George & THISSE, Jacques-François, . "Technology choice and market structure: strategic aspects of flexible manufacturing," CORE Discussion Papers RP -1414, Université catholique de Louvain, Center for Operations Research and Econometrics (CORE).
    5. Lars-Hendrik Röller & Johan Stennek & Frank Verboven, 2000. "Efficiency Gains from Mergers," CIG Working Papers FS IV 00-09, Wissenschaftszentrum Berlin (WZB), Research Unit: Competition and Innovation (CIG).
    6. Rothschild, R. & Heywood, John S. & Monaco, Kristen, 2000. "Spatial price discrimination and the merger paradox," Regional Science and Urban Economics, Elsevier, vol. 30(5), pages 491-506, September.
    7. John Heywood & Guangliang Ye, 2013. "Sequential entry and merger in spatial price discrimination," The Annals of Regional Science, Springer, vol. 50(3), pages 841-859, June.
    8. Innes, Robert, 2008. "Entry for merger with flexible manufacturing: Implications for competition policy," International Journal of Industrial Organization, Elsevier, vol. 26(1), pages 266-287, January.
    9. Braid, Ralph M., 1999. "The price and profit effects of horizontal mergers in two-dimensional spatial competition," Economics Letters, Elsevier, vol. 62(1), pages 113-119, January.
    10. Felipe Balmaceda(University of Chile), Eduardo Saavedra(Georgetown University/Ilades), 2004. "Vertical Integration and Shared Facilities in Unregulated Industries," Working Papers gueconwpa~04-04-13, Georgetown University, Department of Economics.
    11. Sven-Olof Fridolfsson & Johan Stennek, 2001. "Why Mergers Reduce Profits and Raise Share Prices: A Theory of Preemptive Mergers," CIG Working Papers FS IV 01-26, Wissenschaftszentrum Berlin (WZB), Research Unit: Competition and Innovation (CIG).
    12. John Heywood & Zheng Wang, 2014. "Spatial price discrimination and mergers with convex production costs," Letters in Spatial and Resource Sciences, Springer, vol. 7(1), pages 1-8, March.
    13. Fridolfsson, Sven-Olof & Stennek, Johan, 2005. "Hold-up of anti-competitive mergers," International Journal of Industrial Organization, Elsevier, vol. 23(9-10), pages 753-775, December.
    14. Teresa D. Harrison, 2007. "Consolidations and closures: an empirical analysis of exits from the hospital industry," Health Economics, John Wiley & Sons, Ltd., vol. 16(5), pages 457-474.
    15. Artz, Benjamin & Heywood, John S. & McGinty, Matthew, 2009. "The merger paradox in a mixed oligopoly," Research in Economics, Elsevier, vol. 63(1), pages 1-10, March.

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