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Le développement contrarié de la grande distribution dans l’après-vente automobile

Author

Listed:
  • Emmanuelle Dutertre
  • Bernard Jullien

Abstract

In the late 1970s, the distribution and automotive repair sector from chains offering fast-repair solutions based on the model of mass distribution. They then proposed a new way to deal with customer demand. By mobilizing the work related to the economy of qualities, we show that this market reconfiguration attempt has hit both the intrinsic properties of the object, defined as ?epistemologically obscure ?[Borg, 2012], and how artisans treat the customer?s needs, that is to say so interpretable and adjustable to singular needs [Karpik, 2007 ; Mallard, 2011].

Suggested Citation

  • Emmanuelle Dutertre & Bernard Jullien, 2016. "Le développement contrarié de la grande distribution dans l’après-vente automobile," Revue française de socio-Economie, La découverte, vol. 0(1), pages 81-98.
    • Handle: RePEc:cai:rfsdec:rfse_016_0081
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