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L’innovation marchande à la lumière de la théorie de l’acteur-réseau. État de l’art et implications managériales

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  • Ronan Le Velly

Abstract

In this review article, the author explains that actor-network theory comprehends market innovation as a joint reconfiguration of the different socio-technical components of the market. He then distinguishes eight ?framing? processes identified in the literature and thus proposes a typology of concrete practices of market innovation. Finally, he specifies the contributions and limits of this perspective and highlights its managerial implications.

Suggested Citation

  • Ronan Le Velly, 2021. "L’innovation marchande à la lumière de la théorie de l’acteur-réseau. État de l’art et implications managériales," Revue française de gestion, Lavoisier, vol. 0(8), pages 43-59.
    • Handle: RePEc:cai:rfglav:rfg_301_0041
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