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L’identité organisationnelle des écoles de commerce : Vers une redéfinition entrepreneuriale ? Une étude de cas longitudinale d’une école de commerce européenne

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    A growing number of business schools are redefining their organizational identity in an entrepreneurial sense. What are the causes and consequences of this transformation? This article presents a longitudinal case study of the evolution of the organizational identity of a European business school from the 1970s onward. It shows that the processes of transforming organizational identity through an entrepreneurial perspective are historical constructs sometimes arising from emerging strategies. Our study reveals the extent to which these transformation processes contribute discursively and factually to the entrepreneurial orientation of this kind of school.

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  • , 2022. "L’identité organisationnelle des écoles de commerce : Vers une redéfinition entrepreneuriale ? Une étude de cas longitudinale d’une école de commerce européenne," Revue de l'Entrepreneuriat, De Boeck Université, vol. 21(1), pages 24-64.
    • Handle: RePEc:cai:rendbu:entre1_pr_0012
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