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La tarification des services sur Internet. Intégration verticale et gratuité

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  • Virginie Lethiais
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    Abstract

    This paper deals about pricing services on the Internet. In the media, as audience increases advertising benefits, firms often tariff under their cost. However, Internet has a specificity: when firms offer complementary services, complementarity can benefit to competitors. The purpose of this paper is to analyze the effects of competition and vertical integration on pricing strategies and particularly on free access. Classification JEL : D4, L1

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    File URL: http://www.cairn.info/load_pdf.php?ID_ARTICLE=RECO_527_0039
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    File URL: http://www.cairn.info/revue-economique-2001-7-page-39.htm
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    Bibliographic Info

    Article provided by Presses de Sciences-Po in its journal Revue économique.

    Volume (Year): 52 (2001)
    Issue (Month): 7 ()
    Pages: 39-56

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    Handle: RePEc:cai:recosp:reco_527_0039

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    Web page: http://www.cairn.info/revue-economique.htm

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