IDEAS home Printed from https://ideas.repec.org/a/buh/journl/y2008i12p84-91.html
   My bibliography  Save this article

Marketingul de bibliotecă în lume

Author

Listed:
  • Ionel Enache
  • Simona Gheorghe

    (University of Bucharest)

Abstract

Articolul este o continuare a celui apărut în ultimul număr al Revistei de Biblioteconomie şi Ştiinţa Informării. După prezentarea mai multor experienţe privind implementarea marketingului de bibliotecă în Europa vom analiza în continuare alte situaţii din diverse ţări ale lumii. Toate aceste exemple pot fi utile structurilor infodocumentare din România unde marketingul este un domeniu nou şi se manifestă din păcate destul de discret.

Suggested Citation

  • Ionel Enache & Simona Gheorghe, 2008. "Marketingul de bibliotecă în lume," Studii de Biblioteconomie şi Ştiinţa Informării / Library and Information Science Research, University of Bucharest, Faculty of Letters, Department of Information and Documentation Sciences, issue 12, pages 84-91, December.
  • Handle: RePEc:buh:journl:y:2008:i:12:p:84-91
    as

    Download full text from publisher

    File URL: http://lisr.unibuc.ro/12-enachegheorghe.pdf
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:buh:journl:y:2008:i:12:p:84-91. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Octavia-Luciana Madge (email available below). General contact details of provider: http://lisr.unibuc.ro/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.