The British Election Study and Electoral Research

The British Election Study is the major data resource for investigating electoral behaviour among the British electorate. It has seldom been subject to open critical review from within the political science community, yet, together with extensions such as the British Election Panel Study, it absorbs a considerable proportion of the resources available for British political research. This article sets out a critical appraisal of the study, examining its institutional organization, theoretical scope, and methodological conventions. The thrust of the critique is the need for serious rethinking about all three aspects. For the British Election Study to advance our understanding of electoral behaviour requires a more inclusive approach to its organization; moving beyond a preoccupation with sociological and socio‐psychological models of electoral behaviour; and systematic attention to measurement issues.