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Qualitative accounting research: dispelling myths and developing a new research agenda

Author

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  • Charl de Villiers
  • John Dumay
  • Warren Maroun

Abstract

This article deals with some common misconceptions about qualitative research. Qualitative studies are well suited to studying complex interconnections and relationships without reducing the complexity to simple numbers or variables. Rather than excluding outliers from a dataset, qualitative researchers are interested in these exceptions and often examine them in‐depth in order to develop better understandings and generate new theories on how accounting develops, functions and influences behaviour. New understandings and theory allow qualitative research to advance recommendations, extend the boundaries of accounting research, and make important contributions to both accounting theory and practice.

Suggested Citation

  • Charl de Villiers & John Dumay & Warren Maroun, 2019. "Qualitative accounting research: dispelling myths and developing a new research agenda," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 59(3), pages 1459-1487, September.
    • Handle: RePEc:bla:acctfi:v:59:y:2019:i:3:p:1459-1487
    DOI: 10.1111/acfi.12487
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    Cited by:

    1. Syrus M. Islam & Ahsan Habib, 2024. "How impact investing firms use reference frameworks to manage their impact performance: An industry‐level study," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 64(1), pages 161-184, March.
    2. Paula Silva, Ana & Fontes, Alexandra & Martins, Adelaide, 2021. "Perceptions regarding the implementation of International Financial Reporting Standards in Portugal and Brazil," Journal of International Accounting, Auditing and Taxation, Elsevier, vol. 44(C).
    3. Ionel Bostan & Ionela-Corina Chersan & Magdalena Danileț & Mihaela Ifrim & Viorica Chirilă, 2020. "Investigations Regarding the Linguistic Register Used by Managers to Convey to Stakeholders a Positive View of Their Company, in the Context of the Business Sustainability Desideratum," Sustainability, MDPI, vol. 12(17), pages 1-19, August.
    4. Mario Turco & Rossella Leopizzi, 2020. "The Role of Public Governance in the Pursuit of Sustainable Development of the ILVA Steel Plant: An Interpretative Framework," Sustainability, MDPI, vol. 12(19), pages 1-15, October.
    5. Lyndie Bayne & Juliana Ng & Marvin Wee, 2022. "Supply chain disclosure: stakeholder preferences versus current practice in Australia," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(3), pages 3875-3911, September.
    6. Robert Powell & Anh Do & Denise Gengatharen & Jaime Yong & Rasiah Gengatharen, 2023. "The relationship between responsible financial behaviours and financial wellbeing: The case of buy‐now‐pay‐later," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 63(4), pages 4431-4451, December.
    7. Manuel De Nicola & Anna Maria Maurizi, 2023. "What do companies report about their digital transformation?," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2023(2), pages 165-185.
    8. Charl de Villiers & Matteo La Torre & Vida Botes, 2022. "Accounting and social capital: A review and reflections on future research opportunities," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(4), pages 4485-4521, December.
    9. Shuttleworth, Christina Cornelia & Williamson, Charmaine, 2022. "A research advisory model guiding higher degree accounting students and supervisors to become part of a community of scholars," Journal of Accounting Education, Elsevier, vol. 61(C).
    10. Giovanna Centorrino & Guido Noto & Daniela Rupo, 2022. "Management control in inter-firm relationships: Opportunities and challenges of blockchain technology adoption," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2022(3), pages 65-88.
    11. Ellie Norris & Shawgat Kutubi & Steven Greenland, 2022. "Accounting and First Nations: A Systematic Literature Review and Directions for Future Research," Australian Accounting Review, CPA Australia, vol. 32(2), pages 156-180, June.
    12. Matteo Molinari & Maria Pia Maraghini & Angelo Riccaboni, 2021. "Reporting di Sostenibilit? e Controllo Manageriale: L?esperienza di Edison S.p.A," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2021(2), pages 61-86.

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