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Covid 19 Pandemic and Post Covid-19 Era in Business Activities of Micro, Small and Medium Enterprises (Msmes) in Manado Indonesia

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  • Olivia Fransiske Christine Walangitan

    (University Sam Ratulangi, Manado, Indonesia)

  • Tinneke Meyske Tumbel

    (University Sam Ratulangi, Manado, Indonesia)

  • joanne Valesca Mangindaan

    (University Sam Ratulangi, Manado, Indonesia)

Abstract

This research aims to determine how the COVID-19 pandemic and the new normal era affect MSME business activities in Manado. The Covid 19 pandemic has changed MSME business activities in Manado. This research is a descriptive study with a qualitative approach by conducting interviews with informants. The condition of Indonesia’s economic development, especially in North Sulawesi, more specifically in the City of Manado, needs a thorough movement of economic actors. Currently, the role of MSMEs is the focus point. MSMEs are one of the supporting drivers of the economy, their part is very much needed because the business processes carried out can be elementary with low capital and materials, but the economic movement in them is substantial. It is hoped that the government in charge, in this case, the government of Manado, can continue to provide learning by providing socialization and training to business actors and be able to form a network for MSMEs so that they can continue to be monitored and the skills of MSMEs will increase.

Suggested Citation

  • Olivia Fransiske Christine Walangitan & Tinneke Meyske Tumbel & joanne Valesca Mangindaan, 2022. "Covid 19 Pandemic and Post Covid-19 Era in Business Activities of Micro, Small and Medium Enterprises (Msmes) in Manado Indonesia," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 6(12), pages 180-187, December.
    • Handle: RePEc:bcp:journl:v:6:y:2022:i:12:p:180-187
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    References listed on IDEAS

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    1. Farida Naili & Agus Naryoso & Elia Ardyan, 2017. "Model of Relationship Marketing Partnerships Between Batik SMEs and Batik Distributors in Central Java, Indonesia," International Journal of Social Ecology and Sustainable Development (IJSESD), IGI Global, vol. 8(4), pages 1-14, October.
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