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Starring role of SDG 10: reduce inequality within and among countries. A case study from Pakistan

Author

Listed:
  • Hina Yaqub Bhatti

    (University of Extremadura (Spain) & Riphan International University (Pakistan))

  • M. Mercedes Galan Ladero

    (University of Extremadura)

  • Clementina Galera Casquet

    (University of Extremadura)

Abstract

In developing countries, many organizations have adopted the “2030 Agenda for Sustainable Development†. This is the case of Pakistan, where Bisconni Company Pakistan was the first leading organization that focused on Sustainable Development Goal 10 “Reduce inequality within and among countries†. In 2019, Bisconni Company Pakistan decided to join hands with Bioniks to create a truly remarkable campaign titled “Complete Others†, to help children with disabilities through bionic arms. Our purpose is to analyze this campaign under the modality of a case study.

Suggested Citation

  • Hina Yaqub Bhatti & M. Mercedes Galan Ladero & Clementina Galera Casquet, 2023. "Starring role of SDG 10: reduce inequality within and among countries. A case study from Pakistan," Responsibility and Sustainability, IAPNM LATAM, vol. 7(2), pages 52-60, January.
    • Handle: RePEc:ayu:journl:v:8:y:2023:i:1:p:52-60
    DOI: https://doi.org/10.5281/zenodo.7569254
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    Keywords

    SDG 10 (“Reduce inequality within and among countries†); children with disabilities; Bisconni Company Pakistan; Bioniks in Pakistan;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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