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The Use Of The Erp-Crm-Cim Systems Within The Master'S Degree Programmes

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  • Virgil Chichernea

Abstract

This paper proposes a conceptual framework for the development, integration and evaluation of ERP-CRM-CIM (Enterprise Requirements Planning - Customer Relationship Management - Computer Integrated Manufacturing) Systems into teaching education program. One of the problems in using ERP-CRM-CIM systems has been the complexity of large-scale systems and there for the main topics of this paper are: basic components, evolution ERP-CRM- CIS systems, benefits, costs, replacing/ reimplementing, family issues, structuring the manufacturing Database, successful of these systems, etc. In addition to this paper reports the development, evaluation and use of ERP-CRM-CIM systems and software packages in the Romanian-American University as well as plans for continous development and integration into the curriculum

Suggested Citation

  • Virgil Chichernea, 2007. "The Use Of The Erp-Crm-Cim Systems Within The Master'S Degree Programmes," Annales Universitatis Apulensis Series Oeconomica, Faculty of Sciences, "1 Decembrie 1918" University, Alba Iulia, vol. 2(9), pages 1-11.
    • Handle: RePEc:alu:journl:v:2:y:2007:i:9:p:11
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    Keywords

    Enterprise Requirements Planning; Customer Relationship Management; Computer Integrated Manufacturing; education program;
    All these keywords.

    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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