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Analysis Of Economic And Technological Strategic Factors Affecting The Performance Of Small And Medium Enterprises Of Apparel Sector In Pakistan

Author

Listed:
  • Dr.Riaz H.Soomro

    (Hamdard University, Karachi)

  • Dr.Farooq Aziz

    (Federal Urdu University of Arts, Science & Technology, Karachi)

Abstract

Purpose The objective of the study is to explore and examine the economic and technological environmental factors affecting the performance of apparel SMEs in Pakistan..Methodology/Sampling This study contains a qualitative as well quantitative analysis.Primary data was collected through a questionnaire and structured interviews of the representatives of the apparel sector associations.Those apparel firms were selected that qualified as apparel SMEs as per definition of SME policy SME Policy 2007, 2007.Findings Study concludes that interest rates, devaluation and inflation significantly affect the performance and demand dynamics, regional economic cooperation and the only technological factor spending in information technology, do not significantly affect the performance of apparel SMEs in Pakistan.Practical Implications This study will help managers to take preemptive measures to minimize effect of economic & technological factors affecting performance of SMEs.

Suggested Citation

  • Dr.Riaz H.Soomro & Dr.Farooq Aziz, 2014. "Analysis Of Economic And Technological Strategic Factors Affecting The Performance Of Small And Medium Enterprises Of Apparel Sector In Pakistan," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 10(2), pages 160-167.
    • Handle: RePEc:aib:ibtjbs:v:10:y:2014:i:2:p:160-167
    DOI: https://doi.org/10.46745/ilma.ibtjbs.2014.102.12
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