IDEAS home Printed from https://ideas.repec.org/a/aaw/grrjrn/v4y2019i2p12-21.html
   My bibliography  Save this article

Role of Pakistani Media in Educating the Masses: Analyzing Need for National Media Policy

Author

Listed:
  • Babar Hussain Shah

    (Lecturer, Department of Mass Communication,Allama Iqbal Open University Islamabad, Pakistan.)

  • Saqib Riaz

    (Associate Professor,Department of Mass Communication,Allama Iqbal Open University Islamabad, Pakistan.)

  • Mudassir Mukhtar

    (Assistant Professor,Department of Mass Communication,National University of Modern Languages, Islamabad, Pakistan.)

Abstract

Mass media is considered as one of the most important means of communication. There are certain agencies of education like home, family, and society which play important role in educating masses. Along with these agencies, media has an important role to educate the masses as it has ability to influence the masses. This research analyzes the media landscape in Pakistan and its role in educating the masses. An in-depth analysis of media in Pakistan elaborates that media in Pakistan is not playing a vibrant and effective role to educate due to vested interests of media conglomerates. Both private and state-owned media require a complete revamp and revisit.The need is felt is to design contents keeping in social and psychological needs of the people. It was suggested that while formulating national media policy all stakeholders- government, private media, consumers and intellectuals, and academia should be consulted.

Suggested Citation

  • Babar Hussain Shah & Saqib Riaz & Mudassir Mukhtar, 2019. "Role of Pakistani Media in Educating the Masses: Analyzing Need for National Media Policy," Global Regional Review, Humanity Only, vol. 4(2), pages 12-21, June.
    • Handle: RePEc:aaw:grrjrn:v:4:y:2019:i:2:p:12-21
    DOI: 10.31703/grr.2019(IV-II).02
    as

    Download full text from publisher

    File URL: https://grrjournal.com/jadmin/Auther/31rvIolA2LALJouq9hkR/gO2eELg57Z.pdf
    Download Restriction: no
    File URL: https://www.grrjournal.com/issue/Role-of-Pakistani-Media-in-Educating-the-Masses-Analyzing-Need-for-National-Media-Policy
    Download Restriction: no
    File URL: https://libkey.io/10.31703/grr.2019(IV-II).02?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    Mass Media; National Media Policy; Education;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aaw:grrjrn:v:4:y:2019:i:2:p:12-21. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: M Imran Khan (email available below). General contact details of provider: http://www.humanityonly.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.