Content
2014, Volume 4, Issue 1
- 13-23 An Exploratory Study of Marketing Factors Influencing Fairtrade Food Buying Behaviour in the UK
by Fred A. Yamoah - 24-33 A Preliminary Study for Six Sigma Implementation Ýn Laser in situ Keratomileusis (LASIK) Surgeries
by Mehmet Tolga Taner & Gamze Kagan & Sabahat Beyza Kagan & Engin Erbas - 34-41 The Effect of the Internal Audit and Firm Performance: A Proposed Research Framework
by Ebrahim Mohammed Al-Matari & Abdullah Kaid Al-Swidi - 42-48 Entrepreneurial Behaviors: Are the People Restricted by Knowledge Inertia?
by Mustafa Fedai CAVUS & Murat KOC & Alptug AKSOY - 49-58 Development of Six Sigma Infrastructure for Strabismus Surgeries
by Mehmet Tolga Taner & Ibrahim Sahbaz & Gamze Kagan & Kamal Atwat & Engin Erbas - 59-65 Customer-Perceived Insecurity of Online Shopping Environment
by Matea Matic & Katija Vojvodic - 66-77 Examining the Effect of Endorser Credibility on the Consumers' Buying Intentions: An Empirical Study in Turkey
by Aysegul ERMEC SERTOGLU & Ozlem CATLI & Sezer KORKMAZ - 78-89 Effectiveness of Entrepreneurship Development Programs in Ghanaian Polytechnics
by Paul Harrison Adjimah & Akli Lawrence Perry - 90-97 Shopper Marketing: A Literature Review
by Paulo Silveira & Cristina Marreiros
2013, Volume 3, Issue 4
- 134-145 Investigation into Consumer Response to Sales Promotional Activities: The Case of Unilever Ghana Limited
by Martin Owusu Ansah & Kofi Poku - 146-152 Effective Marketing At Education: Importance of Communication Materials
by Remziye Terkan - 153-163 Physical Evidence and Quality Service Delivery in Public Hospitals in Ghana
by Edem Maxwell Azila-Gbettor & Simon Mesa Kwodjo Avorga & Lydia Sylvia Danku & Eli Ayawo Atatsi - 164-183 A Content Analysis on Management Fashions in Turkish Manufacturing Companies
by Özlem Yaþar Uðurlu & Nurettin Ýbrahimoðlu & Sibel Ayas - 184-189 Corporate Social Responsibility in Ghana: A Comparative Analysis and Business Imperative
by Martin Owusu Ansah - 190-203 Investigation of Brand Name-Country of Origin Preference in Four Different Product Groups with Respect to Conspicuous Consumption Tendency
by Volkan Dogan & Behçet Yalýn Özkar - 204-211 Location as a Competitive Advantage to Attract Students: An Empirical Study from a Turkish Foundation University
by Oya Tamtekin Aydýn - 212-225 Critical Success Factors for Six Sigma Implementation in Large-scale Turkish Construction Companies
by Mehmet Tolga Taner
2013, Volume 3, Issue 3
- 93-101 The Moderating Effect of Strength of Manufacturer's Brands on the Relationship between Retailer’s Relationship Satisfaction and Commitment: A Theoretical Model
by Majid M. Goaill & Selvan Perumal & Nor Azila M. Noor - 102-111 Entrepreneurship Training and Capacity Building of Ghanaian Polytechnic Graduates
by Edem M. Azila-Gbettor & Adjimah Paul Harrison - 112-121 Evaluation of E-Mail Usage by Extended Technology Acceptance Model
by Savas Mutlu & Ibrahim Efe Efeoglu - 122-133 Analytic Hierarchy Process: An Application in Green Building Market Research
by Sharmin Attaran & Bilge Gokhan Celik
2013, Volume 3, Issue 2
- 50-57 Emotional Labor: The Role of Employee Acting Strategies on Customer Emotional Experience and Subsequent Buying Decisions
by Chaoying Tang & Craig R. Seal & Stefanie E. Naumann & Krystal Miguel - 58-62 A Research on Relationship of Institutionalization and Institutional Entrepreneurship
by Musa Sanal & Ibrahim Efe Efeoglu - 63-74 Effective Diversity Management Initiatives
by Suat BEGEÇ - 75-85 National Advertising and Cooperation in a Manufacturer-Two Retailers Channel
by Slim Ben Youssef - 86-92 Management Control System and the Case of CSR in the Tunisian Industrial Companies: What Findings by the Method of Structural Equation?
by Hichem Dkhili & Hedi Noubbigh
2013, Volume 3, Issue 1
- 1-9 Consumers’ Attitudes Related to Biofuel Use in Transportation
by Florin Mariasiu - 10-19 Dimensions Affecting the Purchasing Behavior of Nepalese Women
by Karan Singh Thagunna & Garima Khanal - 20-27 How In-store Marketing Affects Purchase and Salesman’s Recommendation Rate in Telecom Retail Stores
by Melik Karabiyikoglu - 28-36 The Impact of Advertisement on Alcohol Consumption: A Case Study of Consumers in Bantama Sub-Metro
by Frank Amoateng & Kofi Poku - 37-49 An Assessment of Entrepreneurship Intention Among Sunyani Polytechnic Marketing Students
by Yeboah Asuamah Samuel & Kumi Ernest & Jacob Baffour Awuah
2012, Volume 2, Issue 4
- 199-209 Organization and Implementation of Integrated Management System Processes - Cruise Port Dubrovnik
by Ivona Vrdoljak Raguz & Doris Perucic & Ivana Pavlic - 210-219 Entrepreneurial Intention Among Senior High School Students in the Sunyani Municipality
by George Lord Opoku-Antwi & Kwaku Amofah & Kofi Nyamaah-Koffuor & Abubakari Yakubu - 220-230 Customer Relationship Management (CRM) in Hotel Industry: A framework Proposal on the Relationship among CRM Dimensions, Marketing Capabilities and Hotel Performance
by Abdul Alem Mohammed & Basri bin Rashid - 231-240 Attitudes Towards Tuition Fees Payment in Tertiary Education: A Survey of Sunyani Polytechnic Marketing Students in Sunyani Ghana
by Yeboah Asuamah Samuel & Kumi Ernest & Cynthia Gyamfi - 241-251 Board of Directors, Audit Committee Characteristics and Performance of Saudi Arabia Listed Companies
by Yahya Ali Al-Matari & Abdullah Kaid Al-Swidi & Faudziah Hanim Bt Fadzil & Ebrahim Mohammed Al-Matari
2012, Volume 2, Issue 3
- 130-138 An Empirical Study of Email-Based Advertisement and its Influence on Consumers’ Attitude
by Morteza Jamalzadeh & Navid Behravan & Roozbeh Masoudi - 139-155 A Review of the Literature on Process Innovation in Remanufacturing
by Huriye SABANCI ÖZER - 156-164 Mobile Phone Usage by Micro and Small Scale Enterprises in Semi-Rural Ghana
by Paul Adjei Kwakwa - 165-176 Support Policies in Clusters: Prioritization of Support Needs by Cluster Members According to Cluster Life Cycle
by Gülçin Salýngan - 177-191 Empirical Assessment of Expectations Associated with the Recent Discovery of Commercialisable Oil in Ghana
by Yeboah Asuamah Samuel & Kumi Ernest & Kwarteng Ernest - 192-198 Bonus and Rebate: Perception of Exclusive GSM Dealers and Their Salesmen in Turkey
by Melik Karabiyikoglu
2012, Volume 2, Issue 2
- 75-82 The Role of Family Control on Financial Performance of Family Business in Gebze
by Huriye SABANCI ÖZER - 83-91 Attributions for Poverty: A Survey of Student’s Perception
by Yeboah Asuamah Samuel & Kumi Ernest - 92-98 Investigating Consumer Insight by Using Completion Techniques: A Case Study of a Motorcycle Accessory Shop in Thailand
by Chutinon Putthiwanit - 99-105 Structural Investigation of Service Quality in Conventional and Islamic Banking in Pakistan
by Muhammad Imran Qureshi & Muhammad Aamir Khan & Khalid Zaman - 106-111 The Impact of Motivation and Hygiene Factors on Research Performance: An Empirical Study from A Turkish University
by Oya Tamtekin AYDIN - 112-121 The Impact of Green Supply Chain Management on Transportation Cost Reduction in Turkey
by Mehmet SARIDOGAN - 122-129 Impact of Brand Orientation, Internal Marketing and Job Satisfaction on the Internal Brand Equity: The Case of Iranian’s Food and Pharmaceutical Companies
by Shahriar Azizi & Fateme Ghytasivand & Sina Fakharmanesh
2012, Volume 2, Issue 1
- 1-9 SMEs Going Global: A Comparison of the Internationalization Strategies of Publishers and Online Social Networks
by Bettina Lis & Heinz-Werner Nienstedt & Patrick Proner & Gözde Yalazi - 10-21 Youth Entrepreneurship as a Way of Boosting Indian Economic Competitiveness: A Study of Orissa
by Manjusmita Dash & Kulveen Kaur - 22-42 Inclusive Business – What It Is All About? Managing Inclusive Companies
by Tea Golja & Samanta Pozega - 43-51 Internet Marketing Usage by Small Indian Entrepreneurs:An Exploratory Study of Punjab
by Raj Kumar Gautam - 52-58 Human Resource Management Practices and Employees’ Satisfaction Towards Private Banking Sector in Bangladesh
by Md. Tofael Hossain Majumder - 59-74 Assessing the Predictive Power of Customer Satisfaction for Financial and Market Performances: Price-to-Earnings Ratio is a Better Predictor Overall
by Pierre Rostan & Alexandra Rostan
2011, Volume 1, Issue 4
- 65-73 The Effect of Transformational Leadership Behavior on Organizational Culture: An Application in Pharmaceutical Industry
by Sinem AYDOGDU & Baris ASIKGIL - 74-85 Investigating the Moderating Role of Corporate Image in the Relationship between Perceived Justice and Recovery Satisfaction: Evidence from Indian Aviation Industry
by Vikas Gautam - 86-92 Taiwanese Consumers’ Internet Decision-Making Styles: The Role of Perceptions of the Internet
by Hung-Ming Lin
September 2011, Volume 1, Issue 3
- 30-42 An Empirical Investigation into the Construct of Higher Education Service Quality
by Jaroslav Dado & Janka Taborecka Petrovicova & Dejan Riznic & Tamara Rajic - 43-53 An Empirical Study of the Relationship Among Job Satisfaction, Organizational Commitment and Turnover Intention
by Sinem Aydogdu & Baris Asikgil - 54-64 The Relationship Between Mobbing and Organizational Commitment in Workplace
by Murad Yüksel & Bedriye Tunçsiper
June 2011, Volume 1, Issue 2
- 14-18 The use of Information and Communication Technologies from the Students of Elbasan University
by Bederiana Shyti - 19-24 Development of Communication Technologies in Turkey: A General Overview
by Dilek Pencepe & Ozlem Ozturk - 25-35 Next-Generation Retailing In India: An Empirical Study Using Factor Analysis
by Manju Smita Dash
April 2011, Volume 1, Issue 1
- 1-7 Should I Take It or Should I Not? Exploration of Students’ Course Choice as a Product
by Goknil N. Kocak & N. Serdar Sever - 8-13 The Effect of Communication Medium and Container Location on Paper Recycling: A Case Study
by Dilek Pencepe & Onur Celik