Tourism as a Soft Power Tool. The Role of Public Diplomacy in Japan’s Country and Destination Branding
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References listed on IDEAS
- Takumi Kato, 2021. "Opposition in Japan to the Olympics during the COVID-19 pandemic," Palgrave Communications, Palgrave Macmillan, vol. 8(1), pages 1-9, December.
- Eytan Gilboa, 2008. "Searching for a Theory of Public Diplomacy," The ANNALS of the American Academy of Political and Social Science, , vol. 616(1), pages 55-77, March.
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More about this item
Keywords
Destination branding; Soft power; Japan; Olympic Games; Creative industries;All these keywords.
JEL classification:
- F59 - International Economics - - International Relations, National Security, and International Political Economy - - - Other
- L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
- Z33 - Other Special Topics - - Tourism Economics - - - Marketing and Finance
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